IDAHO – Regence BlueShield of Idaho has named Grangeville, ID native Trish Quarles as its new Vice President of Sales, effective March 6, 2023.
“Trish has extensive experience leading large and diverse teams to achieve client and business objectives,” said Mark Ruszczyk, Regence BlueShield of Idaho President. “Whether it’s creating member engagement strategies or introducing new clinical programs, Trish is passionate about ensuring all those we serve can easily access high-value care. I look forward to working with Trish in this expanded role to drive continued market success.”
In her role as VP, Quarles will lead a team focused on business development, customer retention through relentless focus on specific organizational needs, exceptional service and the timely introduction of novel health care solutions.
“It’s been an honor to guide our account management team here at Regence for the past three years,” Quarles said. “The energy and creativity of our entire sales team and their unwavering focus on delighting their customers is inspiring. I look forward to doing my part to help take those already market-leading efforts to even higher levels.”
Quarles, who studied business management at University of Idaho and obtained her pharmacy benefits specialist certification from University of Kentucky, also serves on the board of Ronald McDonald House Charities of Idaho.



